News Summary
Sabrina Winfrey has transformed a birthday candle party into a thriving business known as Unique Candle Designs. After starting with one special event, she expanded her offerings to include handcrafted candles and aromatherapy products, gaining popularity in Augusta. Her most popular product, the ‘Georgia Peach’ line, demonstrates her local influence and creativity. Winfrey also conducts candle-making classes, promoting community engagement, while her strong social media presence helps in building her brand.
Augusta Entrepreneur Turns Birthday Candle Party into Successful Business
Augusta, Georgia – Sabrina Winfrey has transformed an ordinary birthday celebration into a thriving business venture, Unique Candle Designs. What began as a candle party for her oldest daughter has blossomed into a successful brand known for its handcrafted candles and aromatherapy products.
Winfrey’s entrepreneurial journey in candle-making began after she hosted the memorable birthday event. Encouraged by the positive response, she devoted herself to perfecting her craft. Previously, she owned a business, Unique Baskets, specializing in creating gift baskets for various occasions. However, her newfound passion for candle-making soon took center stage, prompting her to delve deeper into this creative pursuit.
In her early candle-making efforts, Winfrey sought feedback from her colleagues at work, taking samples of her products to improve their quality and appeal. As a result, her creations grew in popularity, and she expanded her product offerings to include not just candles, but also body sprays, soaps, wax melts, and shea butters. Winfrey currently features over 200 fragrance options, allowing customers to select from unique blends and even customize scents according to their preferences.
The standout product among Winfrey’s offerings is the “Georgia Peach” line, which includes a range of products such as candles, shea butter, body spray, and hand sanitizer. This line has quickly become a favorite among customers, showcasing Winfrey’s ability to tap into local culture and tastes.
Winfrey’s production capability is impressive, allowing her to create approximately 50 candles in a four-hour period. This efficiency plays a critical role in her operations, especially as demand for her products increases. Alongside production, she conducts candle-making classes aimed at adults and children alike, catering to various occasions such as birthdays, anniversaries, and date nights. These classes not only promote her products but also foster a community around the art of candle-making.
Prospective customers wishing to book a candle-making class can contact Winfrey directly at 706-836-8571 or visit her shop located at 3084 Deans Bridge Road in Augusta. Winfrey’s commitment to creating a personal and engaging experience for her customers has contributed to her growing reputation in the local area.
To further promote her business, Winfrey utilizes social media platforms like Facebook and Instagram, where she shares her products and connects with her audience. This online presence has been essential in establishing Unique Candle Designs as a recognized brand in Augusta, offering consumers a unique, personalized candle-making experience that stands out from mass-produced alternatives.
Winfrey’s entrepreneurial spirit reflects her passion for creativity and commitment to quality. Her innovative approach not only enriches the local market with handmade products but also encourages others to explore their own creativity through candle-making. With the success she has attained, Winfrey exemplifies how a simple idea can ignite a flourishing business.
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Additional Resources
- WJBF: Augusta Woman Builds Thriving Business
- WGME: Augusta Menorah Lighting
- Augusta Chronicle: Galentine’s Day
- Google Search: Handmade Candles
- Encyclopedia Britannica: Candle
Author: STAFF HERE AUGUSTA WRITER
AUGUSTA STAFF WRITER The AUGUSTA STAFF WRITER represents the experienced team at HEREAugusta.com, your go-to source for actionable local news and information in Augusta, Richmond County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Arts in the Heart Festival, Westobou Festival, and Masters Week. Our coverage extends to key organizations like the Augusta Metro Chamber of Commerce and Greater Augusta Arts Council, plus leading businesses in manufacturing and healthcare that power the local economy such as Textron Specialized Vehicles, Cardinal Health, and Nutrien. As part of the broader HERE network, including HEREAtlanta.com and HERESavannah.com, we provide comprehensive, credible insights into Georgia's dynamic landscape.
