Augusta National Golf Club
Augusta National Golf Club is one of the most prestigious and historically significant golf courses in the world, located in Augusta, Georgia. Established in 1933 by amateur golfer Bobby Jones and investment banker Clifford Roberts, the course was designed by renowned golf course architect Alister MacKenzie. Known for its stunning landscape, meticulously maintained greens, and iconic azaleas, Augusta National has become synonymous with The Masters Tournament, one of golf’s four major championships. Over the decades, the club has maintained an aura of exclusivity and tradition, hosting legendary moments and legendary players that have contributed to its legendary status in golf history.
News Summary
Augusta National Golf Club has revealed its plans for the 2026 Masters Tournament, introducing a new Luxury Hospitality Program designed to enhance the attendee experience. This program includes premium services such as an exclusive Berckmans Place, tee times at local courses, and a variety of accommodation options. Guests can also expect top-notch transportation, private catering, and opportunities to interact with former champions. With ongoing construction of new facilities, Augusta is committed to offering an unforgettable experience for all attendees of this prestigious event.
Exciting Plans Unveiled for Augusta’s 2026 Masters Tournament
As Augusta gears up for the highly anticipated 2026 Masters Tournament, the buzz is steadily building. This season is already off to a thrilling start following Rory McIlroy’s spectacular win at the 2025 event. Now, Augusta National Golf Club is ensuring that the excitement continues with the launch of their new Luxury Hospitality Program.
Introducing the Official Masters Hospitality Program
Just recently, the club revealed its official Masters Hospitality program brochure for 2026, which outlines a plethora of premium offerings for those looking to have an unforgettable experience during tournament week. This initiative, which began last year alongside the Map & Flag offering, sets out to enhance the spectator experience significantly.
Location, Location, Location
Guests will be thrilled to find that the Map & Flag offering is conveniently situated just across Washington Road from the Augusta National, making it easy for visitors to join in on the excitement of The Masters. Meanwhile, the crème de la crème of hospitality is the exclusive Berckmans Place, located right on the property, catering to those who want to indulge in an unparalleled experience.
What’s Included in the Hospitality Offerings?
The hospitality program is designed with each guest’s convenience in mind, offering an array of services that include nearby housing, seamless transportation to and from the course, and even tee times at local golf courses. Attendees can also participate in clinics with accomplished instructors, intimate fireside chats with former Masters champions, and even wine tastings that will elevate their experience to new heights.
To execute this luxurious program, Augusta has partnered with On Location, a company known for delivering high-quality hospitality services that cater specifically to golf enthusiasts.
Housing Options to Suit Every Taste
For accommodation, multiple options are available to fit various budgets. The exclusive Host Home option can range from $45,000 to an impressive $100,000+ for the week, while the more budget-friendly Sleeper Homes come in at $20,000 to $45,000+. These luxurious homes promise comfort while immersing guests in the heart of Augusta’s buzzing atmosphere.
On top of housing, private transportation is also available, costing between $14,500 and $15,000 for the week, which comes complete with a dedicated driver and vehicle. There’s also custom catering available, starting at $450+ per person per meal, ensuring every meal is a delightful gastronomic experience.
All the Little Extras Matter
To make sure everything runs smoothly, a dedicated program manager can be hired for around $13,000. This individual will oversee every aspect of the hospitality arrangements, allowing guests to fully relax and enjoy their time.
For golf enthusiasts looking to play some rounds, premier tee times at esteemed local courses like Augusta Country Club or Champions Retreat Golf Club can be secured for $4,000. And for those flying in, expect to pay around $900+ for distance transfers from Atlanta, Charlotte, or other nearby airports.
Flexible Stay Packages
In a bid to accommodate everyone’s schedule, the program offers customizable wave samples that cater to different timeframes: Monday-Wednesday, Wednesday-Friday, or Friday-Sunday. A full-scale Private Home Program, ideal for groups, starts at an estimated total of $219,600 for eight guests over a week.
Let’s break down some cost estimates for the full-scale program:
- Accommodations: ~$60,000 for a Host home and ~$38,000 for a Sleeper home
- Transportation: ~$29,000 for airport transport and local travel
- Stocking: ~$6,000 for pre-arrival snacks and drinks
- Staffing: ~$13,000 for a dedicated staff member
- Catering: ~$23,500 for six nights of dinner for eight guests
- Tee times: ~$13,500 for three tee times and a lunch at Augusta Country Club
- Service Fee: An additional 20% service fee of around $36,600
New Facilities Coming Soon!
As if that wasn’t enough, Augusta National is also kicking off construction on a brand-new private underground parking facility dedicated to player services, set to debut in 2026. With these new facilities and hospitality options, Augusta National is showing its ongoing commitment to enhancing the spectator experience at The Masters.
In conclusion, with an array of luxurious offerings and customizable options, the 2026 Masters Tournament is shaping up to be an unforgettable event for all lucky enough to attend. Mark your calendars and get ready for an immersion in golf like no other!
Deeper Dive: News & Info About This Topic
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Dalton Honors Local Golfer’s Victory at the Georgia Open
Jordan Spieth Discusses Challenges at TPC Sawgrass
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Scottie Scheffler Aims for Third Masters Victory with Strong Performance
Major Golf Championships Announced for Future Venues
Rory McIlroy Secures Historic Masters Victory in Augusta
Additional Resources
- Sports Business Journal: Augusta National’s 2026 Masters Hospitality Program
- Sports Illustrated: Inside Berckmans Place
- Front Office Sports: Masters VIP Arms Race
- Today’s Golfer: How to Get Tickets for the Masters 2026
- GlobeNewswire: Azalea Hospitality Offers 2025 Masters Tickets
- Wikipedia: Masters Tournament
- Google Search: Masters Tournament 2026
- Google Scholar: Masters Tournament
- Encyclopedia Britannica: Masters Tournament
- Google News: Masters Tournament 2026
Author: STAFF HERE AUGUSTA WRITER
AUGUSTA STAFF WRITER The AUGUSTA STAFF WRITER represents the experienced team at HEREAugusta.com, your go-to source for actionable local news and information in Augusta, Richmond County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Arts in the Heart Festival, Westobou Festival, and Masters Week. Our coverage extends to key organizations like the Augusta Metro Chamber of Commerce and Greater Augusta Arts Council, plus leading businesses in manufacturing and healthcare that power the local economy such as Textron Specialized Vehicles, Cardinal Health, and Nutrien. As part of the broader HERE network, including HEREAtlanta.com and HERESavannah.com, we provide comprehensive, credible insights into Georgia's dynamic landscape.
