News Summary
Bybit Georgia made a significant impact at the DGFI 2025 in Tbilisi, attracting over 5,000 attendees. As the first licensed cryptocurrency exchange in Georgia, Bybit aims to expand its influence through a new partnership with Setanta Sports, aiming to introduce cryptocurrency to a wider audience in the region.
Tbilisi – Bybit Georgia made a prominent entrance at the DGFI 2025, a significant digital finance conference held in Tbilisi, where over 5,000 attendees gathered. The company, which is a licensed cryptocurrency exchange (VASP) regulated by the National Bank of Georgia, aims to broaden its influence within the Georgian market since its launch on July 7, 2025. Operating as part of Bybit, recognized as the world’s second-largest cryptocurrency exchange by trading volume, Bybit Georgia holds the distinction of being the first global crypto leader to operate in Georgia under a complete local license.
During its inaugural appearance at the DGFI 2025, Bybit Georgia attracted hundreds of visitors, including retail users, potential business partners, media representatives, and industry key opinion leaders. A high-profile panel discussion at the event, centered on digital finance, blockchain, and artificial intelligence, featured Mazurka Zeng, the Head of Fiat and Payment of Bybit, alongside other representatives from Mastercard, Tether, and the National Bank of Georgia. This panel was particularly engaging and drew significant attention from attendees.
In an important development at the conference, Bybit Georgia announced a notable partnership with Setanta Sports, Georgia’s leading sports broadcaster. This collaboration is especially meaningful as it marks Bybit Georgia’s first local partnership of such magnitude. Setanta Sports is well-known for offering live coverage of prestigious sporting events, drawing in over 2.5 million monthly website views. Through this partnership, Bybit Georgia aims to introduce cryptocurrency to a broader mainstream audience in Georgia by leveraging the reach of sports broadcasting.
Prior to this partnership, Bybit has successfully collaborated with renowned sports brands, including Borussia Dortmund, indicating its commitment to blending the worlds of sports and digital finance. Bybit Georgia’s local operation follows the company’s successful entry into the European Union market under the MiCAR regulation. This strategic move is part of Bybit Georgia’s overarching goal of providing a secure and regulated environment for digital asset trading in Georgia.
Bybit Georgia’s objective extends beyond mere expansion. The company is dedicated to preparing the local community for the future of the digital economy, focusing on educating users about cryptocurrency and decentralized finance. With a global community of over 70 million users, Bybit emphasizes creating an accessible ecosystem for decentralized finance, integrating Web3 technology, and collaborating with various blockchain protocols to foster innovation.
The developments witnessed at DGFI 2025 illustrate Bybit Georgia’s ambition to not only establish a reputable presence within the local market but also to pave the way for the wider acceptance and understanding of cryptocurrency in Georgia. By making strategic partnerships and participating in influential discussions, Bybit Georgia is positioning itself as a key player in the evolving landscape of digital finance.
In summary, Bybit Georgia is setting a robust foundation for its operations, looking to engage a diverse audience in Georgia, and contribute to the country’s participation in the digital economic landscape. The partnership with Setanta Sports underscores the company’s innovative approach to integrating cryptocurrency with mainstream activities, particularly in the realm of sports.
Deeper Dive: News & Info About This Topic
- Business Insider: Bybit Georgia News
- Wikipedia: Cryptocurrency
- Business Insider: Bybit Global Expansion
- Google Search: Setanta Sports
- Wikipedia: Blockchain
Author: STAFF HERE AUGUSTA WRITER
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