News Summary
Augusta is gearing up to celebrate its annual PRIDE Weekend with the popular event Beats on Broad at Augusta Common. This year’s festival, marking its 15th anniversary, expects over 15,000 attendees and features diverse performances, local vendors, and a welcoming atmosphere. Community safety measures have been enhanced to ensure a positive experience. With an impressive economic impact of over $1.2 million, the festival continues to provide visibility and support for the LGBTQ+ community while celebrating diversity and inclusion.
Augusta is set to celebrate its annual PRIDE Weekend with the kickoff event, Beats on Broad, taking place at Augusta Common. This year marks the 15th anniversary of the Augusta PRIDE Festival, which has significantly grown in scope and participation, now anticipating over 15,000 attendees.
The festivities are part of a broader celebration occurring throughout the Central Savannah River Area (CSRA), with a variety of events lined up that not only promote inclusivity but also foster community connections. Highlights of the weekend include performances featuring Mr. and Mx Augusta PRIDE, as well as ample opportunities for dancing and socializing. Attendees can look forward to a bustling atmosphere filled with vendors showcasing products from both small and large businesses.
One of the participating vendors, Gay Day Outdoors, expresses excitement at the chance to reconnect with the community after a challenging year, highlighting the importance of visibility and support for those who may feel isolated. Personal stories of growing up in rural areas underline the significance of events like PRIDE in providing a sense of belonging and acceptance.
James Owens, an attendee of the event, has noted a welcoming atmosphere distinct from other PRIDE celebrations, further enhancing the inclusive spirit of Augusta PRIDE. This year’s theme, “Together 15,” reflects a unified celebration of diversity and affirmation for the LGBTQ+ community in the region.
To ensure the safety of participants amidst the expected large turnout, the Richmond County Sheriff’s Office implemented enhanced security measures for the event. Community safety officers will be stationed throughout downtown Augusta to oversee the festivities and provide assistance when needed. Festival organizers have also established protocols to ensure that all attendees enjoy a safe and positive experience throughout the weekend.
In the past year, the Augusta Pride Festival has generated an impressive economic impact of over $1.2 million, showcasing the event’s significance not only to the local LGBTQ+ community but also to the economy of Augusta and surrounding areas. As the weekend unfolds, festivities will include the traditional Pride Parade on Saturday morning, followed by the main festival at Augusta Common.
Attendees can expect a variety of food options, craft vendors, and informative resources throughout the weekend, enriching the experience of both locals and visitors alike. Fox54’s Jay Jefferies is set to serve as the emcee for the opening event, promising an engaging atmosphere for all participants.
However, attendees should be prepared for scattered thunderstorms with a high of 91°F predicted for the weekend, which could affect outdoor activities. Despite the potential for inclement weather, the enthusiasm surrounding the Augusta PRIDE Weekend remains high, as community members come together to celebrate diversity, love, and acceptance in a historic venue.
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Additional Resources
- WJBF: Beats on Broad Kicking Off Augusta Pride
- Wikipedia: Pride Parade
- WFXG: Augusta Pride Beats on Broad
- Google Search: Augusta Pride 2025
- Augusta Chronicle: Music, Comedy, Parties, Parades
- Google Scholar: LGBTQ Community Festivals
- WJBF: Augusta Pride 15 Years of Celebrating Authenticity
- Encyclopedia Britannica: LGBT Rights
Author: STAFF HERE AUGUSTA WRITER
AUGUSTA STAFF WRITER The AUGUSTA STAFF WRITER represents the experienced team at HEREAugusta.com, your go-to source for actionable local news and information in Augusta, Richmond County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Arts in the Heart Festival, Westobou Festival, and Masters Week. Our coverage extends to key organizations like the Augusta Metro Chamber of Commerce and Greater Augusta Arts Council, plus leading businesses in manufacturing and healthcare that power the local economy such as Textron Specialized Vehicles, Cardinal Health, and Nutrien. As part of the broader HERE network, including HEREAtlanta.com and HERESavannah.com, we provide comprehensive, credible insights into Georgia's dynamic landscape.
